TAFE WSI

In 2016, TAFE WSI and VCCP approached Invisible Artists to help craft a web series that would promote TAFE’s offerings and attract students to the curriculum. Actor, brand ambassador and proud Western Sydney advocate, Rob Shehadie was already onboard, so our task was to create a watchable, entertaining and informative series using Rob as the protagonist.

What resulted was ‘Educating Rob’, a 6-part web comedy following Rob’s fictional journey through a TAFE course, from open day to graduation. The initial series was so well recieved that TAFE WSI renewed the idea for a second season. The following series, ‘Rob’s Campaign’, continued the journey, as Rob pursued a career as a politician, bravely advocating TAFE as a viable and advantageous option over university.

My role in these two series was co-writer, director and editor.